Who are they?

Surgical Partners is a healthcare technology company that focuses on providing innovative solutions to medical practices and surgical facilities. They offer software and services tailored to the needs of healthcare professionals to streamline their ‘flow of funds’. Surgical Partners’ mission is to streamline operations and improve efficiency by seamlessly integrating practice management systems with online accounting packages while allowing doctors to check their share of billings in real time using the Doctor Wallet mobile app.

What we did

Red k has been instrumental in creating and maintaining the brand identity of Surgical Partners by spearheaded Brand Creation, Brand Management, and the development of Brand Guidelines, ensuring a strong and impactful visual representation for Surgical Partners. Red k’s expertise extends to digital platforms, where they have crafted and managed the Website, Digital Registration processes, and Online Event Management systems, enhancing functionality and user engagement.

Moreover, Red k has played a pivotal role in designing Marketing Collateral, Event elements, and Merchandise, resulting in heightened visibility and brand recognition for Surgical Partners. Through an enduring partnership, Red k has not only provided design expertise but has also guided Surgical Partners in navigating the competitive visual landscape, ensuring a consistent, professional, and impactful presence across all communication channels.