Who are they?

Strongim Bisnis is an Australian Government initiative working in partnership with the private sector and Solomon Islands Government to make a strong, positive and lasting impact through business growth. Tackling the nation’s trade and investment challenges, Strongim Bisnis works to provide solutions for businesses and investors in the coconut, cocoa, tourism, waste management, timber, financial services and horticulture industries, while empowering women, youth and people living with disability.

What we did

Red k embarked on a groundbreaking venture with Strongim Bisnis, spearheading the creation of an innovative brand and comprehensive guidelines for the Solomon Islands’ inaugural chocolate festival, SolChoc. This endeavour marked a pivotal moment for the region. To maximise exposure and engagement, red k orchestrated an extensive festival awareness campaign, leveraging the combined power of social media and advertising. Red k also took charge of the visual elements, producing merchandise, event signage, and all graphic assets, ensuring a cohesive and eye-catching festival identity. SolChoc attracted audiences through four main components: a tantalising chocolate tasting competition (a tasting plate display of various chocolate manufacturers, creating a delectable experience for attendees), an enchanting masquerade party, captivating chocolate-themed cinema, and a vibrant chocolate fair. This festival was an extraordinary showcase of the diverse and delightful flavours of Solomon Islands chocolate, thanks to red k’s dedicated efforts in bringing this vision to life.