Hulk smoothie; the importance of a good brand

Nutritious vegetable smoothie; doesn’t sound palatable does it? When it was suggested to me to give my son a green vegetable smoothie to boost his energy, I remember thinking to myself – How in the world am I going to get him to drink that?! I knew I’d have to to think of a much better name than “green smoothie” to win him over.

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Online landfill; don’t add your site to the stockpile

How many times have you gone to a website and left without even bothering to read content? Or as Google web analytics expert Avinash Kaushik puts it, “I came, I puked, and then I left …” Don’t add your website to the stockpile of online landfill. Here are 10 tips to make sure that your website has purpose, stands out and won’t be seen as JUNK!

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